Pink Palm Puff's $89 hoodies are the hot new tween status symbol. Meet the 17-year-old founder.
8:33
BUSINESS INSIDERKatie Notopoulos
Pink Palm Puff's $89 hoodies are the hot new tween status symbol. Meet the 17-year-old founder.
Pink Palm Puff's pink beachy sweatshirts and "preppy" style have caught fire on TikTok and YouTube. Lily Balaisis founded the brand when she was 15.
11 months ago
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