Among the activations Netflix developed to promote its "NFL Christmas Gameday" extravaganza were its first blimp, flying over ...

It was the second-highest opening ever for a PG-rated December movie. Paramount spent a modest $13.1 million in national TV ...

If Google adds filters to Gemini that allow users to control what they see in results, it could make it more difficult for advertisers, brands and publishers to reach target audiences through AI.

“At Hearst Connecticut Media Group, we recognize the Republican-American as a pillar of journalistic excellence and a vital ...

Assertive Yield has introduced traffic-shaping technology to help publishers build revenue from programmatic advertising. The revenue-agnostic platform allows publishers to control their data and ...

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Potty-training accidents? Adult bladder leaks? Kimberly-Clark’s got both situations covered in separate campaigns for Pull-Ups training pants and Poise pads starring, respectively, animated poop and ...

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Disney is pulling a transgender storyline from “Win or Lose,” an eight-episode Pixar streaming series that debuts in February. “When it comes to animated content for a younger audience, we ...

Planet Fitness wants everyone to feel better in 2025. To back that belief, its new campaign kicks off on Christmas, during the Chiefs vs. Steelers game on Netflix. In addition, 30-second and 15 ...

2024 has been the year of the meal deal, as every traditional QSR tried to figure out a way to keep customers happy despite higher prices. But one burger chain is fighting the perception of higher ...

With the Star-Ledger and other New Jersey newspapers killing their print editions in favor of digital, the New Jersey Legislature has passed a bill that would allow public notices to appear on digital ...