Because Walmart likes to release its most jaw-dropping TV deals as a handful of pre-meditated doorbusters, more shoppers will be waiting in the wings for the clock to strike a certain time (rather than calmly perusing several pages of TV deals) — which means TVs selling out is more likely and time is of the essence.

Walmart's early Black Friday sale is now live for all shoppers! Save up to 70% on Lego, Gotham Steel, Henckels, Sunbeam and more.

You don’t have to wait for Walmart’s actual Black Friday sale: These stellar discounts on Wirecutter-approved products are already available now.