In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...
The Toy Story movies are all critically acclaimed with tight pacing, but these great supporting toy characters still deserved ...
Barbie sales plummeted 20% from 2012 to 2014 and continued to fall last year. A line of toys designed to teach girls to build, Lego Friends, helped boost Lego above Mattel as the biggest toy ...
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
Accept and continue Mr Potato Head was one of the main characters in Toy Story, an animated film series ... Others were less enthused with the rebrand. "Barbie must be renamed something more ...
Mattel is doubling down on its plans to expand "outside the toy aisle" after the smash hit Barbie movie. The comments come as the California-based firm said its sales fell by 12% for the three ...
Mattel, the toy company behind Barbie and Hot Wheels, is developing a feature film about the stereoscopic image device View-Master. The live-action movie will be developed with Sony Pictures and ...