Letting go of well-worn lovies, frayed baby blankets and favorite stuffed animals from childhood is considered part of ...

Earlier this year, Build-A-Bear Workshop was sued by Kelly Toys Holdings and its affiliate companies over alleged ...

Cam the Cat is one of the original Squishmallows friends, so it makes perfect sense that he’s one of the first cat caves to ...

Build-A-Bear taps millennial nostalgia to send the $486 million company’s stock soaring to a record high Good morning!

She didn’t have sleeping with a stuffed animal at 50 on her bingo card ... are driving the majority of sales for Squishmallows, which launched in 2017 but really took off during the pandemic.

B&M shoppers are rushing out to stock up on Squishmallows as they are currently an “absolute steal” having been reduced to just £5. Bargain hunters have been getting excited about the popular ...

Ever wanted to listen to music from your favorite video games on the go? Nintendo announced a new mobile app called Nintendo ...

As if Squishmallows weren’t already cute and collectible enough! The brand that brings kids (and let’s be honest, plenty of grownups, too) huggable, pillowy stuffed animals dropped its Harry ...

As the Strategist’s resident toy expert, I have spent years talking to dozens of experts, walking for miles at toy fairs, and testing everything from the latest board games to the squishiest ...

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