Every Device Is an Xbox? Microsoft Ads Push a Less Console-Focused Future
A new marketing campaign from Microsoft emphasizes the company's push to support Xbox gaming on a variety of third-party devices.
Xbox Pushes Cloud Gaming Over Consoles In New Ad Campaign
Xbox Cloud Gaming is restricted to Xbox Game Pass Ultimate subscribers. Cloud gaming faces challenges like internet speed issues, clunky controls, and the presence of alternative gaming options. The Xbox brand’s new ad campaign has made the surprising choice to focus on cloud streaming across multiple devices,
‘This Is An Xbox’ Campaign Goes All-In On Its Half-Baked Philosophy
It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and library, while significantly downplaying the need for an actual Xbox console.
Xbox Testing Big Cloud Gaming Upgrade
Microsoft is reportedly testing a big Xbox Cloud Gaming upgrade that's planned to reach some of its users in the coming weeks.
Xbox continues its push beyond consoles with new ad campaign
It’s the latest step in Microsoft’s ongoing gaming strategy to reach players beyond the Xbox console — something that started with the introduction of Xbox Cloud Gaming more
Microsoft Redefines What is an Xbox in New Marketing Campaign
It’s been four years this week since Microsoft released its Xbox Series X console, and today the company kicked off a new “This is an Xbox” marketing campaign that aims to redefine what really is an Xbox in 2024.
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Xbox Cloud Gaming Reportedly Rolling A Long Promised Feature This Month
According to a report, a new Xbox Cloud feature is coming soon. Finally, after years of promises, Xbox could deliver this month.
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The Best Gaming Console Could Be Already in Your Pocket
Mr. Charley, a moderator for the Xcloud subreddit, tells me in an email that the last console he had was an Xbox 360 before he really got into mobile gaming around 2008 and then cloud gaming ...
Xbox Is Working On A Gaming Handheld But It's Still A Few Years Out
Rumors have been flying all year that Xbox is working on a PC gaming handheld. On Wednesday, Microsoft Gaming CEO Phil ...
Xbox Game Pass Adding Multiple Day One Games in November
Microsoft Flight Simulator 2024, Metal Slug Tactics, and Goat Simulator Remastered highlight this month's Xbox Game Pass ...
"We think about the Xbox platform as the Xbox console, PC and cloud. We want them to be Play Anywhere." Microsoft strives to bring more Windows PC games to Xbox …
Xbox lead and Microsoft Gaming CEO Phil Spencer recently talked about the company's commitment to multiplatform releases ...