Microsoft's strange new Xbox ads have become an instant meme
We've seen Microsoft take a light-hearted approach to Xbox marketing in the past, even trying to get involved in the memes ...
‘This Is An Xbox’ Campaign Goes All-In On Its Half-Baked Philosophy
It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...
Game Rant1d
Phil Spencer Comments on Controversial Xbox Marketing Campaign
Xbox boss Phil Spencer attempts to ease the minds of Xbox Series X and S owners who are upset over the brand's recent "This ...
Phil Spencer Responds To 'This Is An Xbox' Criticism: 'We're In The Middle Of A Transition'
Microsoft's ‘This Is An Xbox' campaign has fans divided, with Xbox boss Phil Spencer defending the brand's shift beyond ...
XboxEra on MSN2d
When it comes to Xbox, it's not about exclusives - it's about ecosystems
I’ve been watching certain corners of ‘the internet’ have a minor melt down over the past 24 hours. Why? Well, Microsoft Gaming CEO Phil Spencer did a small interview tour, and reiterated what we’ve ...
Xbox continues its push beyond consoles with new ad campaign
In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...
Video Games Chronicle2d
Microsoft reveals its new marketing campaign: ‘This is an Xbox’
Microsoft has revealed its latest marketing campaign, designed to highlight the numerous ways Xbox games can be played. The new slogan, “This is an Xbox”, consists of a humorous series of statements ...
Phil Spencer says Xbox handheld a few years out
Microsoft Gaming CEO Phil Spencer both acknowledged and poured cold water on persistent rumors about an imminent Xbox ...
Spyro Reignited Trilogy blazes onto Xbox Game Pass Tuesday
Spyro Reignited Trilogy joins a November lineup for Xbox Game Pass that includes previously added games like Starcraft: ...