The video game industry is one of the most lucrative markets in the world. Whilst PlayStations, XBoxes and Switches dominate the market now, game consoles of yesteryear are quite lucrative prizes ...

Despite its new ad campaign, not all Xbox experiences are as seamless as the traditional ways of playing games.

It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...

Xbox boss Phil Spencer attempts to ease the minds of Xbox Series X and S owners who are upset over the brand's recent "This ...

Microsoft's Gaming CEO has said there'll be more Xbox consoles after the Xbox Series X/S, but don't expect a mid-generation ...

We’ll definitely do more consoles in the future, and other devices,” Microsoft Gaming CEO Phil Spencer told Rolling Stone in ...

It's been clear for quite a few years that Microsoft's notion of what "Xbox" actually means has evolved past physical ...

As any gamer who had consoles at the time will tell you, both Xbox and PlayStation owners definitely felt the difference when ...

For die-hard Xbox fans, Microsoft's latest 'This is an Xbox' campaign will likely further confuse their idea of what Xbox is ...

The executive tells Rolling Stone that cloud streaming is the priority, but so are handhelds and home consoles ...

The company also notes that Windows PCs can also be Xboxes since they support the Xbox app to access cloud gaming. Microsoft ...

We've been hearing for months and months, years even, that any device with Microsoft's games on it is an 'Xbox' of some sort.