The New Broadcast Advertising Landscape Before connected TV devices, smartphones and the streaming media revolution, the ...

The median price for primetime TV spots shows linear’s downward trajectory in the last 10 years, with live sports continuing ...

Ad Age’s TV and Streaming Pricing Chart includes data on which shows are the most expensive for advertisers and just how much ...

Own a Google TV device and are a fan of its 'apps-only' mode that simplifies the smart TV menu? Then you may be about to see more ads where there were none before. As reported by FlatpanelsHD ...

Both Mike Braun and Jennifer McCormick have spent seven figures on advertising this cycle, having gotten on the airwaves ...

Here are the 10 TV ads that the presidential candidates and their allies have spent the most on during the first three weeks of October, according to data from the ad tracking firm AdImpact.

In the presidential campaigns’ TV ads down the final stretch, it’s been all about the economy. A majority of ads targeting swing-state voters in the last month have touched on economic issues ...

For marketers thinking about a foray into television ads, the fear can be real. First, it just sounds expensive. And, before beginning, there’s often a need to justify the investment internally.

Television screens are now full of retailers’ Christmas ad campaigns as the all-important ‘Golden Quarter’ gets into full ...

The pre-ad warnings echo Federal Communications Commission regulations that state the same thing: Regardless of how viewers feel about the ads, broadcast networks and TV stations have no choice ...

AMANDA. A LOT OF MONEY. STACY AND BEN. THIS YEAR, THERE’S BEEN NEARLY $5 MILLION SPENT JUST ON TV ADS FOR STATE HOUSE RACES IN CENTRAL IOWA. AND THAT DOESN’T EVEN INCLUDE RADIO OR DIGITAL ADS ...

AND JUST IN CENTRAL IOWA. THERE’S BEEN MORE THAN $20 MILLION SPENT RUNNING TV ADS JUST ABOUT THESE CANDIDATES. THERE’S AN OBSCENE AMOUNT OF MONEY SLOSHING AROUND OUT THERE THIS ELECTION CYCLE.