With TV Drug Ads, What You See Is Not Necessarily What You Get
The U.S. is one of only two countries that legally allows drugmakers to advertise products directly to patients. There are ...
The Dominion Post23h
With TV drug ads, what you see isn’t always what you get
Elisabeth Rosenthal Triumphant music plays as cancer patients go camping, do some gardening, and watch fireworks in ads for Opdivo+Yervoy, a combination of immunotherapies to treat […] ...
Fact-checking commercials for and against Jacky Rosen on prescriptions, big pharma
This week, a closer look at two commercials — one for and one against Democratic Senator Jacky Rosen pertaining to ...
Northwest Arkansas Democrat Gazette14h
What you see may not bewhat you get
With those guard rails in place, few thought advertising would take hold. But the FDA underestimated the wiliness of the pharmaceutical industry, which invented a new art form: finding ways to make ...
health.wusf.usf.edu13d
Perspective: With TV drug ads, what you see is not necessarily what you get
The pharmaceutical industry has invented a new art form: finding ways to make their wares seem like joyous must-have ...
Salon10d
With TV drug ads, what you see is not necessarily what you get
The United States and New Zealand are the only countries that legally allow direct-to-consumer pharmaceutical advertising. (The European Union was furious when Lady Gaga’s Instagram post ...