No matter what the avenue, retargeting your campaigns can serve as a complementary strategy that creates more influential ...

Yum Brands, the owner of fast-food giants Taco Bell, Pizza Hut and KFC, says new pilots of AI-driven marketing campaigns are ...

AI is evolving from single-task tools to autonomous pipelines that can drive campaigns. What does that mean for marketers and ...

The retailer is running two distinct holiday campaigns for the first time to appeal to consumers who view the season as too ...

Los Angeles-based marketing agency Runway Influence has recently expanded its footprint in the content and influencer ...

The fast-food giant is kicking off a national advertising campaign in the wake of its E. coli outbreak. It is also pledging ...

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...

As digital touchpoints increase and businesses race to meet rising consumer expectations, integrating AI into your marketing ...

Imagine flawlessly orchestrating your brand's message across every platform. Insights from a business owner and a CEO will ...

Some campaigns turned modest budgets into major wins, while others missed the mark. Here’s a look at the biggest winners and ...

What the World Needs Now Is Love” features heavily in the effort that extends Amazon's focus on music around the holidays.