We spoke with makeup artists to suss out the best makeup brushes for every look. Makeup is an integral part of many people’s ...

Makeup brushes are no less than a magical wand in perfecting your makeup and giving you a flawless look. Here are some of our ...

Like clockwork, Amazon’s Big Spring Sale is back in our peripheral vision, promising thousands of discounts on everything, ...

As well as its iconic bestsellers and a slew of celebrity fans—perhaps most famously Catherine Princess of Wales who wore the ...

Understand the differences between dermaplaning and exfoliation to choose the best skincare method for your skin type and ...

No matter which mascara you choose, here’s a tip from makeup artist Lauren Aiello on the best technique for enhancing ... The shape of the brush at the end of the mascara wand plays a big ...

One editor tried the newest addition to Milk Makeup's Hydro Grip hero collection: the Gel Skin Tint. Find out why it's worth the hype here.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Flattering hue: We've tried the best cream and liquid blushes around, and we've swatched them painstakingly to find the most universally flattering shades. A pretty, natural-looking flush is what ...

Two products is all it takes to blush up and fake that just-back-from-holiday glow. Here's how to get sun-flushed blush for ...

Sunlit Skin has essentially combined all of these properties into one, merging instant tan with a gradual tan that develops ...

We watched Kyle's spring livestream, and put all 37 beauty products she recommends in one place, along with what she loves ...