Insights The biggest brands in the world are also some of the most recognizable.  Brands on this list cover everything from ...

Grammy-nominated artist Coi Leray is also featured in the ads, which will air across paid media, in-store displays, social ...

NBA players Anthony Edwards and LaMelo Ball and musician Coi Leray are featured in ads that will air across paid media, ...

Though Adidas reportedly submitted another proposal a few weeks ago, worth US$40 million in cash, equipment, marketing ...

Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...

In the 1970s, Adidas was the undisputed king of sportswear, dominating basketball courts and streets alike. But an overlooked ...

Use post-campaign data to improve future marketing efforts by ensuring complete analysis, eliminating biases and implementing feedback loops.

adidas invites all fans of the brand to purchase premium products at remarkable discounts every day, from November 1 till ...

Garrett Wilson put Adidas in a peculiar position when he performed his best “Jumpman” impression, a one-handed end zone catch ...

Adidas’ Week of Deals sale is in full swing, with hundreds of markdowns, slashing prices by as much as 70% on many new styles for the fall, including deals of up to 25% off rarely-discounted ...

This is seen in good innovation, strong fashion statements, and marketing that is resonating with consumers," he said. One of the reasons Adidas is finding success in the increasingly competitive ...