Comcast's SpinCo, which will include USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate versatility and ...

Comcast's cable networks became the latest big company to announce a name change. As a badge for the cable network portfolio ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Comcast Corp.’s corporate spinoff of its cable ... Lazarus said the name was viewed to also represent a “house of brands” where each network and platform would be interacting with its ...

The company recruits Alan Cumming, Kimora Lee Simmons, Michelle Visage, Kristin Cavallari and more as they prepare to split ...

Comcast (CMCSA) unveiled the official name of its upcoming cable spin-off: Versant. Yahoo Finance senior media reporter Allie ...

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...