Olo became part of private equity firm Thoma Bravo’s portfolio in September, following the completion of an acquisition ...

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...

Loyalty perks such as free stays and upgrades are increasingly important in making travel feasible, per a new Marriott Bonvoy ...

Gen Alpha may be the newest consumers, aware of more brands than ever before. But the ones standing out are the ones ...

Engagement is a key driver of measurable growth in QSRs, where loyalty programs have evolved from punch cards and stamps to ...

American Airlines fliers are fuming after the carrier cut its program awarding bonus miles and other travel perks to ...

A points program that exists primarily to discount purchases is not a loyalty program. It is a slow-motion surrender of ...

Most loyalty programs today look similar, with many not taking customer loyalty into consideration at all. Programs are often just not that exciting for customers or reflective of the individuality of ...

Travel today is both precious and precarious. Guests are investing more emotionally and financially in each trip, and even ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Coke or Pepsi? Visa or Mastercard? Uber or Lyft? Apple or Android?

From Chipotle’s rewards program for college students to Wingstop’s plans for Club Wingstop, here are the top loyalty updates ...

These quotes about loyalty will help you understand the true meaning of commitment Get Reader’s Digest‘s Read Up newsletter for more quotes, holiday tips, fun facts, humor, cleaning, travel and tech ...