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Basis a thorough analysis of the existing and the desired future state of the Company, Tata Motors has defined its new brand identity as ‘Connecting Aspirations’ across 46 markets ...
'Connecting Aspirations' represents the personality of the brand as an interconnected system of mobility solutions that are intelligent, perceptive, warm and expressive 0 Login ...
A detailed review of the recommendations put up to the Tata Motors Executive Committee led to the conclusion and the careful selection of the Brand promise – ‘Connecting Aspirations ...
Homegrown carmaker Tata Motors, today, launched a new brand identity as a part of its efforts to turn around its business in India. Revealing the new tagline, ‘Connecting Aspirations’, Tata ...
With ‘Connecting Aspirations’ at the core of its brand promise, Tata Motors is India’s market leader in commercial vehicles and ranks among the top three in the passenger vehicles market. Tata Motors ...
Tata Motors? tie-up with Rover of UK marks a notable turn not only for the Tata company but also for Indian manufacturing?s global aspirations in general. The JV?s success is critical. For one, it ...
Basis a thorough analysis of the existing and the desired future state of the Company, Tata Motors has defined its new brand identity as 'Connecting Aspirations' across 46 markets, internationally.
(2017-11-22) Tata Motors Charts Out 'Connecting Aspirations' As Its ... (2017-11-22) Tata Motors Charts Out 'Connecting Aspirations' As Its New Corporate Brand Identity in Global Markets.
As part of the company’s transformation journey undertaken in 2016, Tata Motors commenced a comprehensive project to articulate its corporate branding. Basis a thorough analysis of the existing ...
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