Cans of diet cola Tab brand soft drink produced by the Coca-Cola Company are displayed at a supermarket in the Brooklyn borough of New York, on Tuesday, July 26, 2011. The US annual soft drinks ...

In 1963, the Coca-Cola Company produced its first diet beverage and called it TaB Cola. More than half a century later, the soft drink maker has decided to retire the soda brand. Fans have taken ...

Coca-Cola met its goal with the introduction of TaB in May 1963, a diet cola advertised with the slogan "How can one calorie taste so good?" ... ("TaB") in the logo they designed for the drink.

In 1963, the Coca-Cola Company produced its first diet beverage and called it TaB Cola. More than half a century later, the soft drink maker has decided to retire the soda brand. Fans have taken ...

Coca-Cola Tab soda is making room for Diet Coke and Coke Zero. So diet beverages aren't going anywhere, ... “Have a shape he can’t forget. Tab can help,” the ad advised.

Coca-Cola ad from the 1970s. Courtesy Coca-Cola. ... I am talking about aluminum can tabs. If, as the saying goes, we are never more than three (or five, or 10) feet from a spider, ...

In 1963, the Coca-Cola Company produced its first diet beverage and called it TaB Cola. More than half a century later, the soft drink maker has decided to retire the soda brand. Fans have taken ...

Coca-Cola, a global titan in the food and drink industry, boasts an instantly recognizable logo and iconic color scheme that resonates worldwide. Coke drinkers can spot their favorite beverage ...

In 1963, the Coca-Cola Company produced its first diet beverage and called it TaB Cola. More than half a century later, the soft drink maker has decided to retire the soda brand. Fans have taken ...