Hello Super Bowl junkies, I’m Jeanine Poggi, Ad Age’s senior editor, kicking off our countdown to Super Bowl LIV. In the weeks leading up to the game, which will air on Fox on Feb. 2, Ad Age ...

It sounds like the perfect setup for a Super Bowl commercial. Mr. Peanut, the 104-year old mascot of the Planters snack food company, has died after sacrificing himself in what appears to be a ...

Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died ...

Planters has killed off its 104-year-old spokesnut in a Super Bowl pregame spot, with a funeral to be broadcast during the Super Bowl game on Feb. 2. In the commercial features Mr. Peanut, Matt ...

Planters has killed off its 104-year-old spokesnut in a Super Bowl pregame spot, with a funeral to be broadcast during the Super Bowl game on Feb. 2. In the commercial features Mr. Peanut, Matt ...