The SWOT matrix and the grand strategy matrix are strategic tools used in business to gain insight for strategic planning efforts. Both tools display different information in different ways ...

Visualize your business's strengths, weakness, opportunities and threats (SWOT) using a SWOT matrix. It can help you to understand your internal capabilities and external market conditions.

Avoid sticky notes that mysteriously vanish a week later. The typical format for SWOT analysis is a two-column, two-row matrix with individual boxes for strengths, weaknesses, opportunities and ...