Polaris Industries is adopting its first new logo in 38 years and launching a rebranding campaign to showcase its newly expanded product line with the goal of boosting its customer base by 50% in 10 ...
This year, Polaris marks a huge milestone: 40 years of ATV innovation. To honor the occasion, Polaris celebrates its flagship Sportsman lineup. The tale began in 1985 with the Trail Boss, the first ...
MINNEAPOLIS--(BUSINESS WIRE)--March 8, 2004--Polaris Industries (NYSE: PII), the world's second-largest a leading manufacturer of all-terrain vehicles (ATVs), is once again revolutionizing the ATV ...