Planters 'pauses' Super Bowl ad campaign featuring Mr. Peanut's death following death of Kobe Bryant
Planters has "paused" its viral marketing campaign depicting the "death" of its iconic Mr. Peanut mascot in the wake of Kobe Bryant's death, Ad Age reports. Planters launched the campaign last Tuesday ...
LOS ANGELES - Planters has put a hold on its ad campaign featuring the death of its mascot, Mr. Peanut, following the death of NBA star Kobe Bryant. But the brand says it will continue a planned mock ...
Are you a print subscriber? Activate your account. By Garett Sloane - 7 hours 30 min ago By Ad Age Staff - 9 hours 14 min ago 11 hours 41 min ago 12 hours 34 min ago By Brian Bonilla - 13 hours 34 min ...
Planters Peanuts has suspended its pre-Super Bowl advertising campaign about the fiery death of its mascot Mr. Peanut following the helicopter crash that killed basketball legend Kobe Bryant. Last ...
Planters ‘pauses’ Super Bowl ad campaign featuring Mr. Peanut’s death following death of Kobe Bryant
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Planters has “paused” its viral marketing ...
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