JCDecaux ATA’s Elie Hajjar writes on how to create a future that takes sustainability in advertising a step beyond compliance ...

‘Icons’ campaign lets the food take center stage, with only the supermarket’s five chevrons hinting at the brand behind the stunt. Tesco logo vanishes / BBH Tesco’s visual identity has ...

To bring surprising offers for local shoppers, online shopping platform Taobao has unveiled a brand new, outdoor integrated online to offline (O2O) advertising solution via MTR* advertising. Such ...

Vijay 69, starring renowned actor Anupam Kher, launched an outdoor campaign strategically utilising RoshanSpace’s premium ...

Taobao rolls out a 360° tailor-made outdoor advertising campaign with MTR* advertising In addition, Taobao has placed various promotional code stickers at 20 designated MTR stations. Passengers ...