What’s more, the group also found about one in ten products actually increased in price when it went from its standard or discount price on to multi-buy – then decreased after the deal was over.

Those 'multi-buy' offers in supermarkets sound like a great deal but they may not be saving you any money – and could even cost more. Multi-buy offers: The discounts that mean paying more ...

Before the buy-more-save-more offer was scrapped, shoppers could have purchased two or more of the same select products at a discount price, like 'buy two for $5' versus $2.99 for one.

Multi-buys, seasonal discounts and shrinkflation: Top 10 supermarket pricing tricks. Supermarket juggernauts Coles and Woolworths are under fire for “misleading” discounts, ...

Multi-buys, seasonal discounts and shrinkflation: Top 10 supermarket pricing tricks. Supermarket juggernauts Coles and Woolworths are under fire for “misleading” discounts, now consumer ...