Sashiko is Japanese for "little stabs". It's an amazing style of embroidery where you create a threaded pattern on fabric using visible running stitches. While sashiko can be used to design good ...

It was named for the traditional Japanese stitching method — sashiko — that its 15 workers use to upcycle secondhand sneakers, including New Balance, Vans, Converse, Nike and even Dr. Martens.