"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Bold statement, but I think Olaplex products might just be the most legendary hair brand of all-time. Its ...

When it comes to hair care, beauty lovers everywhere are familiar with Olaplex. Since launching in 2014, the brand has rapidly won over a loyal fanbase with its special bonding technology and ...

Imagine being able to achieve salon-ready hair after every wash, right in the comfort of your own home (or in this case, shower). That was the promise of Olaplex – a luxury hair care brand coveted by ...