Your frontline teams are your brand. They influence satisfaction more than any marketing campaign ever will. But they can't ...

Many brands fail to craft these omnichannel experiences based on their most important commodity: humans. The experiences customers have with brands involve many digital elements, including everything ...

Whereas large language models (LLMs) attracted consumers well before enterprise users, SaaS platforms are driving the use of embedded AI agents to improve employee experience and productivity. AI ...

Business leaders often invest heavily in digital customer experience (CX)—optimizing websites, refining service interactions and streamlining operations. However, I find that one of the most powerful ...

This content has been selected, created and edited by the Finextra editorial team based upon its relevance and interest to our community. Customers aren’t ‘buying’ companies’ improved customer ...