Build-a-Bear launched a new Sanrio Holiday collection with new versions of Hello Kitty, Cinnamoroll, Kuromi, and My Melody.

Sanrio's Cinnamoroll has received an all-new tech accessory collection from global tech accessory brand CASETIFY, featuring ...

Cinnamoroll is undoubtedly one of Sanrio's most popular characters today, as this lovable mascot has captured the hearts of ...

Then, in 2020, Tomokuni Tsuji inherited the role as Sanrio's boss. He is the grandson of the firm's founder, Shintaro Tsuji, ...

Sanrio-themed pop-up stores will also be available in Terminals 2, 3, and 4, offering a plethora of character merch, ...

Bandai Namco will have an online gacha in which you can try for limited edition collaboration figures between Sanrio and ...

This January, Shashibo puzzle cubes are getting a purr-fect makeover.

The carnival, running until Feb 16 next year, is split into different themed zones representing various Sanrio characters, ...

This edition of Changi Festive Village in Singapore is full of kawaii vibes to celebrate Hello Kitty's 50th anniversary.