Would you buy a couch in “piss yellow”? A car in “neon lavender”? Your answer has everything to do with whether or not you were born with a Y chromosome. How the chart works: The genders are divided ...

Opinions expressed by Entrepreneur contributors are their own. The power of color is often underestimated by consumers. But marketers spend a lot of time thinking about this important element. In fact ...

Colors are probably the most obvious way that design varies across cultures (a theme that came up in our interview with Frog Design about designing for China). But the funny thing is that for most ...