Toy maker Mattel is apologizing after sending out a run of Wicked branded toys with a link to a porn website on the box. When ...

Barbie is more than just a doll. The brand does $1 billion in sales ... part of our consumer base,” concedes Evelyn Mazzocco, head of the Barbie brand, “but we recognize she’s the future.” ...

senior vice president of Barbie and Mattel's global head of dolls. "We've made a real concerted effort over the past few years to ensure that Barbie is keeping pace." After falling 25% between ...

Barbie has announced two new additions to its growing line of diverse and inclusive dolls: a blind Barbie and the first Black ...

executive vice-president and global head of Barbie and Dolls at Mattel, said in a statement.