The East Market District, colloquially referred to as NuLu, is an unofficial district of Louisville, Kentucky, situated along Market Street between downtown to the west, Butchertown to the north, Phoenix Hill to the south, and Irish Hill to the east. The area is home to schools, churches, large and small businesses and some of the city's oldest homes and businesse…The East Market District, colloquially referred to as NuLu, is an unofficial district of Louisville, Kentucky, situated along Market Street between downtown to the west, Butchertown to the north, Phoenix Hill to the south, and Irish Hill to the east. The area is home to schools, churches, large and small businesses and some of the city's oldest homes and businesses. A destination since Louisville's founding, Market Street has played host to a variety of businesses throughout the city's history that have drawn Louisvillians for generations to its addresses.
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